Private Label & White Label · Basmati Rice from India

Private Label Basmati Rice
India — Custom Packaging & Your Brand

Premium 1121, 1509 & Pusa basmati rice under your brand. APEDA & EU Organic certified.
MOQ 1 MT · Custom 1kg–50kg bags · Free samples in 48h.

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Certified For Global Markets: APEDA Registered EU Organic (NPOP) ISO 22000 USDA NOP Organic GMP+

Why Private Label Basmati Rice from India

6 reasons why global brands source private label basmati rice from Radiance Overseas

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30-50% Margin Premium

Private label premium rice brands achieve 30-50% higher retail margins than commodity basmati. A branded 5 kg private label 1121 Basmati Sella Golden commands premium shelf pricing in Western markets.

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Full Branding Freedom

Custom retail bags: 1 kg, 2 kg, 5 kg branded PP or kraft pouches. Bulk: 10 kg, 25 kg, 50 kg. Any language, any market, any label design. NDA standard.

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Certified Organic Available

APEDA, EU Organic (NPOP-equivalent), USDA NOP certified organic basmati. OTC (Organic Transaction Certificate) per shipment. 1-2 year aged certified organic varieties available.

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MOQ from 1 MT

Mix varieties in one container. From 1 MT per SKU. Scale to full FCL (18-20 MT) per repeat order. No minimum per country or market.

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Fast Sampling

Free air DHL sample: 1-2 kg of your chosen variety with NABL COA, organic cert copy, spec sheet. Dispatched within 48 hours. Milling samples available for custom specifications.

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30+ Country Experience

Existing private label basmati clients in USA, UK, Germany, UAE, Canada, Australia, Japan. We know your market's basmati preferences and import regulations.

Basmati Rice Varieties for Private Label

8 premium basmati varieties available for white label and private label orders

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1121 Sella Golden

Extra-long 8.3mm+. Most popular worldwide. Get Sample
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1121 Sella Cream

Cream-colored, 8.3mm+ grain. Value-for-quality. Get Sample
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1121 Steam

Parboiled. Extended shelf life. Retains nutrients. Get Sample
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1509 Basmati

7.5mm+ long grain. Value segment. High volume retail. Get Sample
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Pusa Basmati

7.0mm+. Classic aroma. Aromatic cooking rice. Get Sample
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1718 Basmati

7.8mm+. Premium aroma and elongation. Get Sample
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Organic Basmati

EU Organic / USDA NOP certified. Any variety. Get Sample
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Custom Grade

Buyer-specified grain length, age, broken %. Get Sample

Packaging Options & Process

Packaging Solutions

  • 📦Retail bags (1 kg, 2 kg, 5 kg) — your brand label, premium retail
  • 🏷Food service (10 kg) — PP bags, catering and bulk retail
  • 📫Bulk bags (25 kg, 50 kg) — PP or jute, standard commodity
  • ✨Premium vacuum sealed (1 kg, 2 kg) — high-end grocery, specialty stores
  • 🏭Jumbo bags (500 kg–1 MT) — industrial food processors, bulk buyers

Private Label Process

1

Inquiry
Contact us with variety, quantities, packaging size, and label requirements

2

Free Sample
DHL sample pack with NABL COA within 48 hours

3

Approve & Label
Submit label design (PDF/AI/EPS) and packaging specs

4

Production
7-14 working days. Final COA and Phyto before shipment

5

Ship
Sea freight 15-27 days to your destination

Frequently Asked Questions

What is the minimum order for private label basmati rice?
MOQ is 1 MT (1,000 kg) per variety for private label orders. A standard 20ft container holds 18-20 MT — you can mix multiple varieties (e.g., 5 MT 1121 Sella + 5 MT 1509 Sella + 5 MT Pusa Basmati = 15 MT). Custom retail packaging (1 kg, 2 kg, 5 kg bags with your label) available from 1 MT. Free air samples (1-2 kg) with NABL COA dispatched within 48 hours.
Can I get my own label on basmati rice bags?
Yes — full private label service including custom printed PP bags (1 kg, 2 kg, 5 kg retail), 10 kg, 25 kg, 50 kg bulk bags, and vacuum-sealed premium pouches. You supply label artwork (PDF, AI, EPS format); we arrange printing and fill. NDA/confidentiality agreements standard. Arabic, English, French, German, or any language labels available.
What certifications does private label basmati rice carry?
Every shipment includes: APEDA Certificate of Origin, NABL-accredited Certificate of Analysis (grain length, moisture <12%, broken grain <2%, aflatoxin), Phytosanitary Certificate, EU Organic/NPOP Organic Transaction Certificate (for certified organic orders), and Bill of Lading. Age certification (1–2 year aged rice) available on request.
How long does private label basmati rice order take?
Sample dispatch 48 hours (air) → Sample approval + label submission → Rice milling and packaging 7-14 working days → Export clearance 3-5 days → Sea transit 15-27 days depending on destination. Total inquiry-to-delivery: 35-50 days first order.
Which basmati rice varieties are available for private label?
1121 Basmati (Sella Golden, Sella Cream, Steam — 8.3mm+ grain, most popular worldwide), 1509 Basmati (7.5mm+, value segment), 1718 Basmati (7.8mm+, premium aroma), Pusa Basmati (7.0mm+, classic aroma). Organic certified variants available for all varieties. Custom grain specifications (extra-long, aged, steam-sorted) available.

Start Your Private Label Basmati Rice Brand

Send us your target variety (1121 / 1509 / Pusa), quantity, packaging size and label design. Free samples dispatched within 48 hours. CIF pricing to your port within 24 hours.

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