ORGANIC · TRADE SHOW
Natural & OrganicEUROPE

UK's Largest Natural & Organic Trade Event

Natural & Organic Products Europe is the UK's largest trade event for natural products, organic foods, herbs, supplements, and natural beauty. Held annually each April at ExCeL London with 700+ exhibitors and 9,000+ trade visitors from

Founded 2003 ExCeL London Annual April Diversified Comms
UK's largest natural and organic event Strong supplement and adaptogen focus Holland & Barrett and Whole Foods buyers attend European retail trend forecasting
🌐
Visitor Countries
60+
👥
Trade Visitors
16,000+
🏭
Exhibitors
700+
📅
Frequency
Annual · April
About the Trade Fair

About Natural & Organic Products Europe

Natural & Organic Products Europe is the UK's largest trade event for natural products, organic foods, herbs, supplements, and natural beauty.

Held annually each April at ExCeL London with 700+ exhibitors and 9,000+ trade visitors from across Europe and the UK retail sector.

Strategic Importance

Why Natural & Organic Products Europe Matters for Indian Exporters

Natural & Organic Products Europe is the dominant European trade event for the organic food and natural products value chain — organic retailers, health-food distributors, brand owners, and ingredient suppliers converge here to calibrate annual sourcing strategies. India is a major origin for NPOP-certified organic spices, organic basmati rice, ashwagandha, moringa, and certified organic botanicals relevant to the UK and European organic retail and supplement supply chains.

Key buyers: UK natural retailers (Holland & Barrett, Whole Foods Market) · European supplement brands · Independent natural retailers

Natural & Organic Products Europe venue

Frequently Asked Questions

When is Natural & Organic Products Europe held?+
Annual at ExCeL London. Confirmed dates and exhibitor lists are available at the official trade fair website. Radiance Overseas tracks editions for buyer-side market intelligence.
Who organizes Natural & Organic Products Europe and who are typical buyers?+
Natural & Organic Products Europe is organized by Diversified Communications. Typical attendees include UK natural retailers (Holland & Barrett, Whole Foods Market) · European supplement brands · Independent natural retailers relevant to the host market — sourcing teams, B2B procurement, and distribution channels covering the regional supply chain.
What Indian product categories see strongest demand at Natural & Organic Europe?+
NPOP-certified organic spices (turmeric, black pepper, cardamom, coriander, fenugreek), NPOP organic basmati rice (1121, 1509), ashwagandha powder and extract (organic KSM-66 alternatives), moringa leaf powder, organic herbal teas (tulsi, brahmi, ashwagandha blends), neem, triphala, organic sesame seeds, and certified organic botanicals see strong demand from UK health-food retailers, online natural-foods platforms, and European organic brand owners — anchored by Soil Association, EU Organic Regulation 2018/848, and Vegan Society certification standards.
Does Radiance Overseas attend Natural & Organic Products Europe?+
Radiance Overseas currently follows but does not exhibit at Natural & Organic Products Europe. We monitor the event for market signals and are happy to schedule sourcing meetings around the event window. Contact info@radianceoverseas.com or +91-9691201501 (India) to set up a B2B conversation.

Ready to Source from India?

Start Your Organic Import Journey

Tell us the product, grade, quantity and destination — we send a detailed quotation with specifications, pricing and shipping timeline within 24 hours.